The “Manager, Digital Business - Regional Mexican” will be in charge of new releases and revenue generator projects development and execution for Regional Mexican repertoire in addition to the digital communication of the release. The main role of this position is to work with DSPs, develop and execute digital communication and marketing strategies on platforms and to achieve goals based on revenue generation and market share increase.The high knowledge of Regional Mexican genre in addition to every commercial platform for music consumption, audio and video, is key to properly develop this role.What you'll do: Responsible for managing digital commercial strategies focused on Regional Mexican Music.Responsible of development, execution and promotion of playlisting strategy on every platform, audio and video for Regional Mexican Music.Responsible for the proper exposure of Sony Music Latin Regional Mexican repertoire on every digital commercial platform.Responsible for the identification of opportunities to develop with Sony Music Latin Regional Mexican content on commercial platforms and to drive new initiatives to maximize sales on audio and video platforms.Coordination of digital marketing and communication campaigns execution to promote Sony Music Latin Regional Mexican content consumption on audio and video commercial platforms. Responsible of the analysis of the results of those campaigns.Responsible to develop and execute strategies to increase subscribers on Artist’s YouTube Official Channels and Spotify profiles.Responsible to develop, in collaboration with the Digital Business Strategy team, analysis and strategies to increase content and consumption on YouTube OACs.Collaborate with counterparts on different digital commercial strategies to meet content sales, revenue, and market share goals.Develop strong relationships across multiple areas within the company.Work closely with the head of digital business, digital business associate directors, other ac
Salary Hidden